MY FIVE-STAR MARKETING PLAN
- Preparation: Repairs, Staging, Professional Photography
- Promotion: Multi-Media & Multi-Platform
- Networking: Community and Agent-to-Agent
- Online Marketing
- Social Media Marketing and Advertising
WHY WORK WITH ME?
EDUCATION – to help make well-informed decisions
WORK ETHIC – I am also responsive and well-organized
COMMUNICATION – I keep you updated on the local market throughout the process and I stay in touch!
TECHNOLOGY – to provide cutting-edge marketing and top-notch service
NEGOTIATION – my collaborative style gets results
LOCAL – I live, work and play here – I strive for great relationships!
MEET MY TEAMJen Holden – Listing Agent, Team Leader
Walter Wyatt – Exclusive Buyer’s Agent
Kristina Astle – Listing Specialist
Sharon Owen & Diane McAndrew – In-House Dedicated Agent Support Staff
- A Goode Start [professional home staging]
- HomeJab [professional photography & print materials]
- Centralized Showing Service
- Cartus Corporate Relocation Services [relocating buyers]
- Coldwell Banker Business Services [advertising, marketing, insurance, title, mortgage]
PRICING YOUR HOME CORRECTLY
To attract maximum buyer interest in your property
Pricing your property correctly is crucial. You want to sell in a timely manner at the highest price possible, but current market conditions determine the value of your home. Realistic pricing that is close to the true value of your home will help achieve a maximum sale price in a reasonable amount of time and money. Generally, the price should not exceed the value by more than 5% or potential buyers may not even make offers.
The following are a few things to keep in mind:
- Realistic pricing achieves maximum price in a reasonable time
- The market determines the price, not your ideal profit
- Improvement costs are almost always more than added value
- Houses the sit on the market for a long time tend to not be shown
However, if you overprice your home:
- It makes other homes more attractive and can help sell the competition instead
- Your home will be shown to fewer prospective buyers
- You may lose buyers who would be willing to negotiate
COMPETITIVE MARKET ANALYSISDetermining the value of your home
A Competitive Market Analysis (CMA) helps to determine the value of your home. Factors outside of your control, such as location and competition, are key elements to finding a price that quickly attracts the perfect buyer. Naturally, if you want to sell quickly your asking price should be very near the true value.
Things we can control:
- Condition of your property
- General interest with effective marketing strategy
- List price
Things we cannot control:
- Market Conditions
WHAT MY CLIENTS SAY
Our process was very quick, and Jennifer ensured that we were in good hands the entire process.
I strongly recommend Jen. She is friendly, professional and very efficient. Her attentiveness and attention to detail exceeded my expectations.
We felt Jen was always working for us, and she demonstrated excellent negotiating skills and real-world business perspective throughout. We couldn’t be happier with our home buying process, and would highly recommend Jen.
Check my reviewson Zillow to see what my more of my clients have to say about my 5 Star Service!
MY COMMITMENT TO YOUCommunication
Excellent service and a great experience!